After developing a line of products and figuring out how to manufacture them, you need to turn your attention to how you are going to sell them.

Too many manufacturers look at the selling of their product as a secondary goal. They put their heart and soul into their product that they deeply believe in and expect it to sell itself. Well-entrenched competitors develop systems to keep out new entrants. Typically, you might have to find a wholesaler who might use a distributor to get the product into retail.