Market entry research

10 reasons why exporting is great

10 reasons why exporting is great

Any company, before committing its resources to venture in the export business, must carefully assess the advantages and disadvantages of exporting into a new market.

While some companies enter the export business unintentionally after receiving an order to purchase from a foreign buyer that found their product, others make a deliberate move and conduct thorough research before entering a new market. Reasons for your company to consider exporting are quite compelling.

Overcoming challenges of exporting

Overcoming challenges of exporting

Exporting may be a challenge, but the potential rewards are huge.

Below are some of the most commonly cited hurdles to doing business internationally, and some advice on how to overcome them.

1. Resource costs

Entering an overseas market may require both financial investment and an increase in manpower. Time-scales can also be an issue, with short-term ‘pay back’ not necessarily guaranteed.